Comme des Garçons

The label was started in Tokyo by Rei Kawakubo in 1969. It is written in Japanese as コム・デ・ギャルソン (Komu de Gyaruson), and translates as "like boys" in French. The brand's name was inspired by Francoise Hardy's 1962 song tous les garçons et les filles. The year 1981 saw Comme des Garçons's debut show in Paris. Kawakubo's heavy use of black, as well as distressed fabrics and unfinished seams, were viewed negatively by French critics.

Throughout the 1980s, Comme des Garçons's clothes often were associated with a 'distressed' and 'punk' oriented style. Comme des Garçons continues to produce unusual styles, handmade and noted for their longevity. Today, Comme is viewed as synonymous with 'anti'-fashion style, and intentionally 'askew' designs. You'll be hooked at first piece.